The USA Promoted · Sponsored content

Sponsored content policy

Readers should never have to guess who wrote something or who paid for it. Every article on this surface belongs to one of the categories below and carries that category's disclosure.

Content categories

• Business-submitted article — written by the business and reviewed before publication.
• Professionally prepared business article — prepared from information the business supplied and approved by the business before publication.
• Sponsored business article — paid promotional placement, labelled as such wherever it appears.
• Community-contributor article — contributed by a member of the community, reviewed before publication.
• Independent editorial article — produced independently. It cannot be purchased, sponsored or withdrawn by payment.

What payment does and does not buy

• Payment buys writing, preparation, promotional publishing and management tools.
• Payment never buys favourable treatment, higher editorial standing, removal of accurate information, or the suppression of independent coverage.
• Correcting essential facts in a Business Record is always free, on every plan, whether or not the business has ever paid anything.
• Publication remains subject to geographic relevance, surface eligibility, editorial standards and reviewer approval.

See also Business Article standards and pricing and editorial standards.